A breath of fresh air inside CIBÎM

For more than 20 years, it has been Council for Bio-Food Industries of the Island of Montreal (CIBÎM) It is an indispensable player in the bio-food sector and has experienced strong growth in its activities in recent years. To better reflect its important role with companies and organizations, the Montreal Vital Food Industries Council is now Crossroads of the bio-food industry on the island of Montreal.

As part of this important change, the CIBIM You also get a makeover and unveil a whole new image worthy of your role in the industry. The CIBIM It equipped itself not only with a renewed motto and graphic charter, but also with a slogan that perfectly describes its goal: Feed your ambitions. As part of this fix, the file CIBIM Called Experience capital image Based on Canary Designwho made her shine by giving life to her reposition and carrying out the renewal of her brand image.

CIBÎM: Essential Support for Montreal’s Favorite Brands
For more than 20 years, it has been CIBIM It offers a variety of services to food manufacturing entrepreneurs to support them in their growth: webinars, lunch and learn, training, training sessions, networking activities, meetings with buyers and training programs. The CIBIM It also assumes the role of the Table de Concertation for the bio-food sector in the Montreal region. It brings together companies and sector partners to create jobs and coordinate and implement structuring projects for the industry.

“Year after year, our community has grown and so has our service offerings,” he explains. catel portchairman CIBIM. Carrefour is a word that makes the difference. It will allow us to showcase a name befitting our current role, which is to be an essential crossroads in the food biosphere.”

The sustainable growth of the bio-food industry in Montreal
The biofood industry in Quebec continues to grow: comparing the average investments in this area between 2018 and 2020 with those between 2015 and 2017, we note a remarkable growth of 10%. This is despite the fact that the pandemic has brought many challenges, such as the loss of restaurant jobs, a 4.2% drop in the value of food demand and significant instability in supply chains.

This growth is partly due to the growing desire of Quebecers to buy local businesses and encourage local businesses. Thanks to them, many local bio-food products, be it ketchup, soda, spread or small beer, enjoy great success. In addition, government authorities are not excluded. The procurement of Quebec food by food establishments is a priority for the Quebec government. The National Strategy for Food Purchase of Quebec (SNAAQ) aims to increase institutional purchases of Quebec food. It is in this context that CIBIM It reaches out to its 150 members in order to keep the vital food sector thriving in Quebec and to act as an essential milestone in implementing the government’s strategy in Montreal.

Many small and medium businesses in Montreal known to the general public benefit from the essential support of this organization, which has been in operation for more than 20 years. Among them: Gusta vegan products, Allo Simone spreads, 1642 soft drinks, Carrément Tarte, and an impressive selection of Isabelle Huot products.

“More than 150 small and medium-sized businesses in Montreal have benefited from the team’s expertise in CIBIM To find solutions during this time of uncertainty. And now, we’re also there to support them in marketing for the corporate sector! ” catel portchairman CIBIM.


Leave a Comment