Aiden®, the lifestyle brand of Best Western® Hotels & Resorts presents its 3 addresses

Launched in October 2018 by Best Western® Hotels & Resorts, the Aiden® by Best Western brand is positioned in the 4-star hotel segment and offers a unique lifestyle collection that is a perfect illustration of the vision of Merile Key Guertin, founder of Best Western . . Cultivating change is favoring preference.

More than just a room with a reservation, Aiden hotels offer a unique experience conducive to meetings and comfort. Aiden’s avant-garde, elegant and delightful addresses stand out for their influential décor, far from standardized hotels.

With modern and relaxed determination, these new locations blend in with the local charm to offer clients and neighborhood residents a unique experience conducive to dating and comfort. True creators of memories, these hotel boutiques belong to these extraordinary places that mark souls, inspire and offer unforgettable moments of separation. They appeal to all generations eager to experience new adventures near the local originality of the destination.

In 2022, Aiden from Best Western offers 3 addresses

Aiden from Best Western @ T’aim Hotel, Margny-Les-Compiegne – Direction Oise in Margny-lès-Compiègne !

There are some good reasons to push the Aiden door from Best Western @ T’Aim Hotel. Live a night of dreams in one of the Suites overlooking Oise, enjoy the refined and seasonal cuisine of Atelier d’Yves, have a drink with friends at one of the bar tables, sniff the good hot croissants. from the Mie d’Abeille bakery, where everything is made by yourself, easily take in the pool and hammam, treat yourself to a Deep Tissue or Californian massage at the Spa, or work out in the gym. Who said this address was just a hotel ?

Aiden Hotel from Best Western @ Lorient Center, Lorient – A New Living Address in Lorient !

Carefully decorated by interior designer Sylvie Arthur, Aiden from Best Western @ Lorient, built in 2020, immerses its visitors in the world of the Compagnie des Indes and its expeditions. Located a distance from Lorient Train Station, the hotel has 60 rooms, a gym and an outdoor patio.

Aiden by Best Western @ Clermont-Ferrand – A magnetic address !

With its reception bar, restaurant, workspace, pop-up shop, fitness room and meeting rooms, Le Magnetic is much more than just a hotel. A real life place for Clermontois and travelers, it has that extra spirit that gives it a fascinating, magnetic, almost hypnotic side, how can you resist them? ?

About Best Western® Hotels & Resorts:

Best Western® Hotels & Resorts is a group of independent hotels based in Phoenix, Arizona. There are about 4500 hotels in more than 100 countries and it includes about 300 in France. [1]. Each affiliated hotel meets common quality standards worldwide while maintaining its personality and independence. The group consists of 16 brands that cover all market segments, from economy to luxury: Best Western®, Best Western Plus®, Best Western Premier®, Vīb®, GLē from Best Western, Executive Residency from Best Western®, Sadie® Best Western, Aiden® from Best Western, BW Premier Collection® from Best Western and BW Signature Collection® from Best Western. Since its recent acquisition by the WorldHotels gru group, Best Western now owns the WorldHotels ™ Luxury, WorldHotels ™ Elite and WorldHotels ™ Distinctive brands. To complete its portfolio, the group also owns Sure Hotel from Best Western®, Sure Hotel Plus from Best Western® and Sure Hotel Collection from Best Western®. For over 70 years, Best Western® Hotels & Resorts has listened to and served its travelers. As a cooperative, the group cultivates its unique character and offers strong distribution in its affiliated hotels, coupled with operational, commercial and marketing support. Its Best Western Rewards® loyalty program has more than 35 million members worldwide, including nearly 570,000 in France. It is one of the few points-earning programs that never expires and can be purchased at any hotel online.

Illustrated image: Aiden by Best Western @ Clermont Ferrand Photo: Maud Delaflotte

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