It’s counterintuitive. As we continue to talk students who distrust the business worldeven capitalism, explains Aurélie Dehling in this video produced in collaboration with Challenges that employers find them “too smart”. Interesting to know that he leads Kedge Business School’s Grande Ecole program. Consequently, this management school has curated such a program to “engage them in concrete action”. The idea is to “move away from the posture of saying and the effects of the announcement”, to favor “doing”. No more speeches, space for action, for the concrete: “It takes facts to change things”. And this, with two strongly claimed axes: diversity and commitment.
Train “different” managers.
The goal is to train tomorrow’s managers, “different”, with “good ideas”. So obviously, management science is still the order of the day. But not only. Among the new courses, some are directly linked to the objective of having an impact on the environment and the territory, such as the course in CSR “decarbonisation and resilience”. A new course in accountancy is also offered, the objective of which is to build a support system for associations and VSE/SMEs in the territories around the campuses.
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Public speaking becomes mandatory
Second axis of the posture of the “grow up doing“, which can be translated as “growing by doing”: Encouraging students to think “differently”, confronting them with more disruptive and innovative ways of thinking. In the autumn of 2021, a cycle of conferences began, allowing students to listen to and engage with “contemporary disruptive thinkers.” The school also puts the pack on thepublic speechwhich becomes a compulsory subject, with an eloquence competition from the end of the first year.
For the beginning of the 2022 school year there will also be new lessons, such as “Thinking 2050” which will address a specific problem of the future, to “decode the world of tomorrow” and co-build content on topics such as mobility and society. There is also a form “dark side” whose goal is to exercise the critical spirit of students by showing them the “hidden face of companies”. Quite mind-blowing.