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Business Intelligence (BI), or “business intelligence”, refers to a set of processes, technologies and skills used to convey relevant information to business managers in order to facilitate their decision making. In concrete terms, it involves analyzing huge volumes of data in order to identify trends and develop the company’s business accordingly. While data storage capacities are increasing, BI experts are still highly sought after talent.
Today, strategic use of data is critical to outperforming competitors and increasing profitability. A company using Business Intelligence (BI) is five times more likely to make faster, more informed decisions. As a result, the industry is growing, generating more and more revenue year after year. According to a study by Zion Market Researchthe market is expected to approach $ 43 billion by 2028, with a compound annual growth rate of around 8.6%.
But despite the value of this profession and the growing demand for BI skills, talent isn’t always there. France faces a shortage of IT. Is “letting the data talk” and detecting its trends an activity that fascinates you? Then BI is for you! But beware, the sector is very broad and includes many different areas in which to specialize. Thus, despite a recently and brilliantly obtained diploma, it is not always easy to find the job that matches your skills.
Training that takes into account real needs
Big Data Architect, Business Intelligence Manager, Data Analyst, Data Scientist, consultant, etc. Not all of these BI professions require the same skills. Not to mention that the technologies implemented are constantly evolving. In this context, some organizations offer training and support to complete skills and find a job quickly.
This is the case, for example, of the Village de l’Emploi (VDE), which has been held for more than twenty years in Paris, and which aims to democratize access to careers in information technology (IT), so that anyone can enter the industry. The VDE brings together candidates, trainers and employers in order to accelerate the participant’s career path while helping them find a job. He thus benefits from personalized support, from 2 to 9 months, which guarantees him employment if he takes his training seriously.
It is increasingly difficult for young graduates to enter the job market, moreover in the IT sector which contains many specificities. The idea of the VDE is in a sense to train candidates who will respond very precisely to the market demand. ” The Labor Village is a transmission belt to allow these young people to move from sectors that no longer hire or are unsatisfactory to a sector of the future and the bearer of an important career: IS [ndlr : systèmes d’information] “He said to the Point Akrour AhmedIT engineer and VDE trainer.
This completely free program has already created thousands of jobs since its existence. Partner companies finance the training and in return the student undertakes to work for three years within the company at the end of his training.
A profession with multiple skills
Business Intelligence encompasses several aspects and is also one of the strengths of this branch: being an expert in this profession requires the mastery of many skills, even if you are more specialized in one sector than the other. In this way it is easier to evolve during your career, even within companies in different sectors of activity, passing for example from “backend” BI (creation of data visualization tools) to “frontend” BI (presentation and data communication).
A career in BI typically develops strong communication and problem-solving skills, as well as business management and data analytics, talents that will make you a well-rounded professional capable of any type of position. Also note that the work is quite well paid: according to the DataCareer websitein 2018, a novice BI analyst could claim nearly € 50k per year in France.
What Skills Are Needed for a Career in BI? To begin with, the SQL language is inevitable: it is THE BI language that allows you to manage and manipulate data. The propensity for data analysis – including statistics – and problem solving (thanks to data) is obviously essential. Some basic knowledge of the targeted business sector (healthcare, automotive, banking, etc.) will be appreciated in order to understand the problems (and to be able to solve the problems).
Another key aspect of the job is to convey the conclusions drawn from your analysis to decision makers (or any other interested professional). This requires communication and extension skills. This transmission can be based on data visualization tools (graphs, reports), which must be mastered. Finally, a BI analyst or developer must sometimes show persistence and perseverance – even seemingly innocuous data can contain actionable information.